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  > Desktop Publishing, Presentations & Word Processing
Choosing Desktop Publishing Software
   
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Choosing the software that's right for you will depend on many variables. You will want to gather information from the software vendors, independent reviewers, and people you know.

General
Considerations

You will also want to find out the following about each software program you are considering:

  • Compatibility - Does it run on Mac, IBM PC, or both?
  • Stability - Does it tend to crash?
  • Scalability - Will it grow with your needs?
  • Support - Does the company that created it provide good support?
  • Ease of Use - Is it easy to use or cumbersome?
  • Ubiquity - Do lots of other people use it?

Specific Considerations

Desktop publishing (DTP) software varies widely in terms of ease of use, technical sophistication, and cost. If you're producing simple documents like flyers, certificates and newsletters, you can get everything you need from Microsoft Publisher™ or Print Shop™. These programs are easy to use and don't require a large investment of time to learn. However, if you produce a lot of long or complex documents, like manuals with a lot of graphics or color photographs, you're better off making the investment in one of the high-end programs like PageMaker™ or QuarkXPress™.

Commonly Used Desktop Publishing Packages Comparison Table

In a recent survey of Senior Corp projects, we asked what software packages were being used to create newsletters, flyers, and related desktop publishing materials. The survey indicates that many people use templates built into word-processing programs like Microsoft Word and Corel's Word Perfect. The following is a list of the software packages most commonly used by those who responded to the survey.

Note: This information does not represent endorsement of any of the products listed. It is provided to illustrate the range of products that are commercially available to do desktop publishing. To determine which desktop publishing product might work best for your program, we suggest you read product reviews contained in the resources listed at the end of this handout.

Software

Description

Microsoft Publisher
Cost: $85 - $99

Microsoft Publisher is an inexpensive, easy-to-use software package that lets you design impressive documents with minimum effort. An asset of the program is the "wizards," which walk you through the design and lay-out processes step-by-step. When Publisher is opened, a wizard menu gives you a choice of 20 different document types, ranging from newslet-ters to banners. You respond to a set of simple questions to designate your preferences. Using Publisher, you can create flyers, brochures, postcards, labels, business forms, letterhead, signs, business cards, calendars, envelopes, banners and newsletters.

Print Shop Pro Publisher
Cost: $50 - $70

Print Shop Pro Publisher is another inexpensive and easy-to-use software program which supplies simple design tools to create professional results. Print Shop has more than 10,000 professionally designed quick-start templates and thousands of graphic and art images to make it easy to customize every project. Print Shop has the ability to create greeting cards, ban-ners, calendars, signs, labels, newsletters, web pages, photo projects, business cards, and letterhead.

PageMaker
Cost: $450 - $550

or Adobe InDesign
(newer)
Cost: $699

For those with more DTP needs, PageMaker (or now, Indesign) lets you create professional-looking publications at an affordable price. Although the learning curve for these products are higher than that for Publisher or Print Shop Pro Publisher, it is not a program just for experts or graphic designers. It is packed full of features, including 300 corporate-oriented templates and thousands of high-resolution photos and illustrations.

QuarkXPress
Cost: $750 - $900

The industry standard for high-end desktop publishing, Quark-XPress is probably the most difficult of the software packages on this list to master. Like other desktop publishing applications, QuarkXPress provides templates, but novices may need to invest a significant amount of time to learn this software. Some help is provided through well-written user documentation that comes with the software, for example, a booklet that explains color management in layman's terms and shows you how to prepare your document for commercial printing.

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